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Formadores IT
Formadores IT - RevOps
Formadores IT was facing major challenges in the management of its sales and marketing areas. The company was using disconnected tools and had several identified limitations, such as high technical complexity and low adoption, limited integrations with other systems, and a lack of local partners offering expert support in Spain.
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Challenge
Formadores IT’s digital transformation focused on:
Centralizing all marketing and sales information in a single tool.
Improving customer relationships by recording every interaction.
Optimizing lead management by automating assignment to the right consultants.
Reducing response times and measuring service quality.
Aligning all strategic areas around a customer-centric vision, with continuous improvement processes.
Results
The digital transformation of Formadores IT with HubSpot marked a real turning point:
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Full professionalization of its marketing and sales processes.
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Tangible improvement in revenue, efficiency and customer experience.
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Complete alignment between key teams.